Federica Fortini's profile

CoffeeBee | Branding & Visual Identity

ABOUT

Today, I am thrilled to unveil the exciting evolution of CoffeeBee through the rebranding journey. The new logo captures the essence of the brand, symbolizing the unique blend of honeybees and the delightful sweetness it strive to deliver to customers.
The elegant curves in the logo reflect a deep appreciation for bees and their vital role in our ecosystem. The hexagonal antennas evoke imagery of beehives and honey, representing the foundation of CoffeeBee's delicious offerings. Additionally, the integration of a coffee bean with the bee's body symbolizes the harmonious fusion of coffee and honey that defines the brand.
This distinctive logo embodies personal commitment to excellence and customer satisfaction.

CoffeeBee | Branding & Visual Identity
Published:

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CoffeeBee | Branding & Visual Identity

Published: